
Fresh off a successful crowdfunding round, Emission Free Generators partnered with us for a ground-up rebrand. Their flagship product, ZenH2, is a clean, hydrogen-powered backup generator that bridges a critical gap: offering a sustainable alternative to gas and a more reliable solution than solar or battery.
They came to us with a goal: build an identity as innovative as their proprietary technology. We leaned into the duality of the name—where the calm of "Zen" meets the dynamic energy of "H2." We developed a visual framework that balances peace of mind with technological advancement, utilizing a palette where serenity and power intersect.
In an industry defined by noise and stress, ZenH2 offers a different promise: power that supports life without interrupting it.
2025
Logo
Verbal & Visual Identity
Brand Repositioning
Brand Guidelines
Website {initial mockups}









